CHANGING THE WAY YOU SEE DARTS
MEET JASON KUEPFER
At the heart of Illuminate360Darts is a family rich in cabinetry and woodworking. Jason Kuepfer, owner, designer, and operator of Organic Interiors Inc., a company specializing in high-end custom furniture and restaurant interiors, had a dream: to create a stunning product for the world of e-commerce. Here’s how it all began.
A Word from Jason
As a proud member of the Guelph, Ontario dart league, darts has always been my passion. During last season, we played at a new venue featuring light rings, and I instantly fell in love with how they illuminated the dartboard. The lighting made it easy to see shots, completely eliminating shadows.
When a friend purchased a light ring for our practice shop, I couldn't help but feel a bit envious. I wanted a similar lighting solution for my home, but the light ring just wouldn’t look right on my wall. If I were married, I knew it would be a hard “NO” from my wife!
Determined to find a solution, I scoured the internet for something more aesthetically pleasing that could provide shadow-free lighting. To my dismay, I found nothing. That’s when the idea struck me: I needed to fill this gap in the market.
After over a year of designing and countless prototypes—both successful and not—the Illuminate360 dartboard cabinet and lighting system was born. This all-in-one solution addresses common issues faced by dart enthusiasts. It features:
- A quality-built cabinet that is visually appealing
- A dartboard lighting system that is second to none
- Dart-protecting foam to catch off-board shots, protecting your floors from bounce-outs
Mount it, hang your favorite board, plug it in, and start playing! I hope you enjoy this product as much as I enjoyed designing it and our team enjoyed building it.
The Kuepfer family sincerely thanks you for considering our product and your support.
Cheers,
Jason Kuepfer
Illuminate360Darts.com
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